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BrandOpus Creates Twinings English Breakfast Tea 80th Anniversary Packs

BrandOpus has designed the limited edition 80th anniversary packaging for Twinings English Breakfast tea, which the consultancy says was the ‘first designer tea’. The tea was created in 1933 to...

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Kit Kat Invites Confectionery Fans To ‘Create Your Break’ For 80th Anniversary

Chocolate brand Kit Kat has alighted on a tasty means of marking its 80th anniversary by opening a stall in Australia offering customers the chance to take a break and customise the iconic wafers to...

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KitKat at 80: How ‘Moment Marketing’ Helped it Conquer the Digital World

Few 80-year-olds can claim to be trendsetters in the digital age, so how has a brand celebrating its eighth decade managed to take social media by storm? Launched in 1935, KitKat, with its trademark...

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Yakult Celebrates 80th Anniversary with On-pack ‘Culture Pass’ Promotion

As part of its 80th anniversary celebrations, Yakult is offering customers an opportunity to claim a 2-for-1 Culture Pass to over 350 cultural, educational and historical venues across the UK....

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